Android users are ditching their phones for the iPhone at a record rate
More Android users than ever are switching to the iPhone, Apple’s chief executive has said, revealing that three in every 10 iPhone buyers replacing their device are converting from Google’s smartphone operating system.
Tim Cook said that of the 48 million iPhones sold in the three months to September 26, 30pc of those who were replacing their current smartphones, rather than buying their first one, were ditching their Android device.
This is the highest rate the company has ever seen, Cook said.
Android, developed by Google, dominates the world’s smartphones, with around 80pc of total sales. But sales of the iPhone have increased by 22pc in the last year, with China’s growing middle class partly responsible.
Earlier this year, Apple released an Android app – its first for the platform – encouraging users to switch to the iPhone. The app was immediately bombarded with negative reviews from Android fans, however.
Cook said the unprecedented rate at which people were switching from Android to the iPhone meant he was confident that Apple would continue to grow iPhone sales, despite the recent iPhone 6s and 6s Plus being relatively incremental upgrades to the iPhone, unlike last year’s 6 and 6 Plus.
Apple sold a record 13m iPhones in the first three days that the new phones were on sale, up from the 10m that last year’s devices sold on their opening weekend.
On Tuesday night, Apple revealed an all-time record for an annual profit,making more than $53bn in the last 12 months.
The world’s biggest company surpassed the $45.2bn made by ExxonMobil in 2008, after the release of its latest smartphones increased profits by 31pc in its fourth quarter.
Cook said that despite Apple’s fiscal first quarter – the three months to the end of December – breaking records last year, he was confident that iPhone sales would continue to grow during the same period this year.